Zooppa

Contest brief

Dear Zooppers,

many asked our help but BigZooppa knows to choose the best for you! Out of here swindlers and acid fellows: the only one whom you can trust is Conto Arancio, ING-Direct's zero-charge deposit account. Zooppers, you got it: world's biggest on-line bank needs you to promote every advantage offered by its main product, the inimitable account with the orange pumpkin!

Are you ready to dive into Conto Arancio's offer? From the simplicity of the attivation with a phone call or a simple click, to the security of a maximum-level gain: Conto Arancio offers you all the guarantee of a company that knows markets and knows how to get the best for its clients. Even BigZooppa put in the pumpkin his savings!

Now it's up to you! Represent in a nice, reassuring or ironic way, all the advantages of the product. And remember: this time you have at your disposal only banner or print ads, in which there must always be the pumpkin, Conto Arancio's symbol. You can look for a pay-off but if you prefer you can use the official one: “Conto Arancio, the most simple and secure way to save up”.

Come on Zooppers, don't save yourselves up! You have time until September 22th to win the 4,000 Zoop$ that ING-Direct put at stake for you!