This idea would be a string of videos that make fun of "stupid stunt" virals. These would be biting, sarcastic takes on some of the pointless things people put on the internet. Video 1: A group of friends, pulling a prank on their friend, fill a bowl with Jones Soda, in an attempt to get him to wet himself. They leave the room laughing. Time passes. Upon their return, he has turned into an MMA fighter and begins taking them down one by one, before sitting on the couch, opening a Jones and kissing a girl that was never even there before. Video 2: A jealous girlfriend and her friends decide to pour Jones Soda into the gas tank of her ex-boyfriend. They finish the deed and run off. Cut to the next morning in the school parking lot. They are laughing in their car when all of the sudden they are startled as her ex-boyfriend's car, which has now turned into a car / phoenix hybrid, landing, crushing the car next to theirs and parking. The ex-boyfriend gets out of the car and walks away, sipping a Jones, before hitting the security lock on his car. This trigger the car / phoenix to Squawk at the girls, startling them. Video 3: A guy making a viral video, decides he is going to sneak up on his roommate and spray him with Jones Soda. He shakes the bottle and aims it at his roommate. He pulls the cap off and nothing but streamers and confetti pop out. He stands there, bottle in hand, confused as his roommate turns around and laughs. The roommate with the bottle, angry looks into the bottle, only to be met with a rush of soda in the face. The tag for all of these videos would be, "Jones Soda. It's Better than That." or "Jones Soda. Good Soda for Good Reasons."